Apr 25 2017
Ah, the signs of spring . . . the sound of birds and frogs coming out to play, warmer temperatures and sudden breezes, pollen coating everything . . . and the influx of bright, eager interns to our offices.
At Padilla, the summer intern cycle is a highly anticipated and important part of the year. Yes, we love the extra help they provide. And yes, we love the amplified energy, sense of excitement and new ideas they bring to our teams. But we also see our interns as a great way to identify top talent – either at the completion of their internship or down the road.
Of our 240+ employees, approximately 15 percent started as interns. Of that group, 65 percent have been with the agency for more than five years. That’s an impressive stat, especially during this era of serial job-hopping.
Designing an internship program to identify top talent for your company requires thought and planning.
I asked our former interns, whose tenure with Padilla ranges from less than a year to 23 years, what they appreciated most about their internship at the agency. Based on their responses, here
Apr 21 2017
In August 2016, Target’s Chief Marketing Officer Jeff Jones left the company to join Uber as its new President.
Just over six months later, he resigned, saying that “…the beliefs and approach to leadership that have guided my career are inconsistent with what I saw and experienced at Uber…”
That’s pretty damning, but it shouldn’t be all that surprising. In Jones’ first year, he spent a good deal of time talking to Uber drivers to hear about their issues and experiences. While our firm doesn’t work for Uber or its rival Lyft, I’ve been doing roughly the same thing for the past 18 months – asking drivers who work for both which one they prefer.
My informal tally of roughly 100 drivers shows that they prefer Lyft to Uber by a 9 to 1 margin.
You’d think the reason would be economic – that Lyft pays more than Uber, or that Lyft allows passengers to tip in the app (it does). But the reasons drivers cited were often less tangible – the policies on surge pricing (Uber being viewed as predatory), the method for doing auto safety checks (Lyft slower, but more deliberate), and the tone and tenor of