Profile: As Padilla's president, Matt wears a number of important hats. In addition to leading the agency’s business-to-business (B2B) and business-to-consumer (B2C) practice groups, he is a seasoned marketing, communications and business counselor with expertise in branding, corporate communications and critical-issues management. Matt has planned and implemented strategic communications, brand building and reputation management programs and projects for a wide range of Padilla clients. He has extensive expertise in positioning and message development, thought leadership, integrated campaigns, new product and service launches, and major company transformations.
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